New York – September 16, 2010 /PRNewswire/-- Building upon the communication industry’s leading expert database, PR Newswire today unveiled ProfNet Connect, the groundbreaking, interactive online expert community designed for communications professionals and the media.
“ProfNet Connect not only represents a significant enhancement to the ProfNet platform, but it offers a leap forward in how professionals on all sides of the media equation organize their outreach, share information, and engage in conversation,” stated ProfNet Connect also offers significantly enhanced profile building capabilities that allow subscribers and the general public, alike, to create detailed expert pages that showcase areas of expertise, viewpoints on issues, and general availability, as well as photos, videos, white papers and speaking abstracts accredited to the expert source. Reporters, bloggers, authors and event coordinators can then use ProfNet Connect to access the profiles to conduct research and outreach to the expert directly. All enhanced expert profiles on ProfNet Connect are made instantly available to the media and are indexed by major search engines.
Azzollini continued, “Not only will ProfNet Connect change the way the media engages with experts, but it provides a new way for peers to interact, find like-minded influencers with whom to collaborate around topics, see how other experts are positioning themselves around relevant issues, and gives all users a look into what topics are percolating.”
ProfNet Connect can be accessed, free of charge, via The foundation of the ProfNet experience – the daily email distribution of media queries – will remain an essential component of ProfNet. Subscribers will continue to have full access to breaking reporter queries and calls-to-action via the daily email distributions and online communications platform. Subscribers will also benefit from additional functionality on ProfNet Connect.
Pioneering the commercial news distribution industry 56 years ago, PR Newswire connects customers with audiences in more than 170 countries and in over 40 languages through an unparalleled network of offices in 16 countries across North and South America, Europe, Asia, and the Middle East, and via unique affiliations with the leading news agencies across the globe. PR Newswire is a subsidiary of